Marketing Manager

Job Type:
Job Sector:
Marketing, PR
West Midlands
Salary Description:
Competitive Salary plus Benefits Package
TalentSpa Recuitment
Job Ref:

Marketing Manager

Location: Evesham, Worcestershire

Salary: Competitive Salary plus Benefits Package

About the company:

Spearhead Machinery is Europe's leading manufacturer of large area rotary mowers, specialising in vegetation maintenance and stubble management technology. Traditional and core business is centred around the maintenance of green areas with a full range of reach, flail and rotary mowers within the product offering providing the most viable solutions wherever vegetation may grow.

As a company Spearhead remains focused on providing its customers with solutions, extending and growing the product range to continue delivering as Europe's true 'Green Area Maintenance Specialist'.

Duties of the Marketing Manager:

* Define, implement and develop product marketing plans.
* Liaise with the UK and Export Sales Teams, Dealer Network and International Distributor Network
* Liaise with an external marketing agency to deliver effective marketing collateral.
* Management of the company's marketing budget.
* Conduct competitor and market analysis to consistently and confidently contribute to New Product Development discussions.
* Manage the company CRM system and maximise its usage within all areas of the business.
* Identify particular target market sectors that may show particular opportunities or growth signals in order to support sales development.
* Recognise and report on competitive developments and activity.
* Define and manage new sales promotions and finance programs.
* Manage effective communications to support brand development including the sourcing and reporting of news stories, photography and video for use within marketing materials, website and social media.

Requirements of the Marketing Manager:

* Recent experience in a Marketing Manager role.
* Commutable to the Spearhead, Salford Priors offices.
* Experience in developing and executing a marketing plan.
* Experience in interpreting and assessing market and competitor information and identifying opportunity areas.
* Experience in working with dealer and distribution partners.
* Strong organisational and analytical skills with the ability to collect and review market intelligence.
* Excellent written and verbal communication skills
* Excellent presentation skills
* Good standard of PC skills, specifically MS Office packages
* High level of flexibility, adaptability and availability
* Reactive and proactive attitude in pressure situations

If you meet the requirements and feel that this Marketing Manager role is right for you then please apply today!

Contact Details:
TalentSpa Recuitment
Tel: 0844 8700 926
Contact: .

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