Partnership Marketing Manager

Job Type:
Permanent
Job Sector:
Marketing, PR
Region:
Yorkshire
Location:
Leeds
Salary:
£35,000 to £40,000 per annum
Salary Description:
£35000 - £40000 Per Annum
Posted:
12/02/2019
Recruiter:
CVWOW
Job Ref:
FF-PAM-LEEDS

Are you a Marketing Management professional with passion for brand awareness and projects? If so, we now immediately require a Partnership Marketing Manager and we want to hear from you!

Established in 2007, Freedom Finance offer solutions in the personal finance market and strive to offer customers a better way to shop for loans. People are our most important asset and they are what makes the business tick.

We are seeking a Partnership Marketing Manager to join the team based in Asda House Leeds, with some travel required to other sites in Manchester and Doncaster.

What can we do for you?

- Competitive salary of; £35,000 - £40,000 per annum DOE
- 40 hours per week
- 33 days holiday including Bank Holidays
- Healthcare plan
- Life Assurance
- Workplace pension
- Zest - Events club run by staff for the staff


Primary responsibilities for the Partnership Marketing Manager are:

- Lead the strategic proposition and delivery of the marketing plan for Asda Personal Loans in line with company brand objectives with the support from Head of Group Marketing and the Commercial Proposition Manager
- Lead the development and execution of the cross-channel communications strategy for Asda Personal Loans across the 19M customer base, promoting relevant communications and content to deliver maximum exposure for the brand


Secondary responsibilities:

- Lead the delivery of timely marketing communications across the full marketing mix
- Work closely with the Marketing Team to promote relevant communications and content to deliver maximum exposure for Asda Personal Loans
- Implement creative marketing campaigns that drive engagement to the Asda Personal Loans website and encourages conversion
- Develop and maintain strong relationships with a wide range of stakeholders both internally and externally including sales teams, agencies and partners
- Proactively identify opportunities to target the 19M Asda customer base and model demographics
- Demonstrate values, behaviours and general conduct in line with company standards
- Ensuring the Asda brand gets maximum exposure by leading the delivery of the cross-channel communications strategy
- Support with wider business projects where marketing representation is required for Asda Personal Loans whilst ensuring the brand and customer are appropriately considered
- As an advocate of the Asda brand, ensure consistency in terms of brand positioning within content across all Personal Loans communications and business areas
- Lead the delivery of briefs to external agencies and internal business functions
- Develop thorough campaign analysis and reporting, measurement of effectiveness and ROI of investment. Ensure continuous recommendations are made and acted upon for improved efficiencies and optimisations across campaign activity
- Manage the delivery of market research, reviewing competitor activities and key market trends on an ongoing basis
- Drive the implementation of learnings into strategies to support the development and growth of the brand, continuously maximising opportunities
- Working with wider business areas and PR to ensure updates are relevant, timely and aligned to wider comms strategy
- Have a good knowledge of FCA regulations and requirements and ensure all comms have been through the Compliance sign off process and adhere to these regulations


This list is not exhaustive and you will be expected to carry out any request deemed reasonable by youNo terminology in this advert is intended to be deemed discriminatory. We are happy to accept applications from all suitably qualified persons regardless of their age, gender, race, religion, disability, sexual orientation or marital status.

Contact Details:
CVWOW
Tel: 02392856811
Contact: Beth Vick
Email:

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