Group Communications Officer

Job Type:
Permanent
Job Sector:
Other
Region:
West Midlands
Location:
Stafford
Salary:
£25,000 to £35,000 per month
Salary Description:
Competitive salary and benefits package
Posted:
25/02/2019
Recruiter:
Ale Heavylift
Job Ref:
ALE/TP/41/4899

As Global Communications Officer your role is critical in supporting the growth of the business globally.  You will do this by working with the broad range of media channels available to raise the profile of ALE, fully leveraging the incredibly diverse range of work that we are involved in and the locations where we work.

You will have no shortage of good content – your challenge will be to capture and adapt what can be highly technical work to ensure it best communicates the unique benefits ALE brings to its clients.

Your copywriting skills will be tested on a daily basis; your ability to adapt content quickly to successfully meet the demands of owned, earned and paid media will be essential. You will also line manage the Group PR Assistant to achieve this.

This role will require you to influence people in our businesses around the world – there will be the opportunity to travel globally. 

ALE is a business on an exciting journey, and is looking for like-minded dynamic self-starters who can take an opportunity and make it their own.  If you have the desire and commitment to deliver in a growing global business in a role with good scope for career development we want to hear from you.
Package descriptionCompetitive salary and benefits package
Main responsibilities
Lead role in producing effective multimedia content aligned with marketing strategy, that has a measurable impact across all channels
Manage and maintain a content schedule to achieve the above, including PR material, case studies, white papers and video
Line management of Group PR Assistant
Develop a strong network both internally with ALE colleagues and externally with key media contacts to ensure the strongest content possible
Creating and selling in media stories to increase ALE’s visibility in its target markets
Monitoring of content performance across all channels, including trade media, social media and digital
Creating copy for PR material, digital channels, internal and external newsletters, award entries,  event presentations and marketing materials
Organising press events and supporting new product launches
Responsibility for crisis management communications plan design and execution.

Ideal candidate



PERSON SPECIFICATION




QUALIFICATIONS


ESSENTIAL



Degree level qualification in English, marketing or science discipline





DESIRABLE



CIPR or CIM qualified





KNOWLEDGE


DESIRABLE



Awareness of construction, engineering and lifting/transport terminology





EXPERIENCE


ESSENTIAL



Demonstrable experience of producing high quality content across traditional and digital channels
Media management
Monitoring of content impact through tools such as Meltwater, SEMRush, Google Analytics or similar
Minimum 3 years experience in comparable role





DESIRABLE



Prior line management experience
A background working within technical B2B marketing 
Knowledge of the abnormal load engineering industry
Media network within relevant sector, eg heavy lifting, oil and gas and/or renewables industries





SKILLS


ESSENTIAL



Copywriting
Word – Advanced
Excel – Intermediate





DESIRABLE



Excel – Advanced
PowerPoint – Intermediate
Video editing software





PERSONAL ATTRIBUTES


ESSENTIAL



Communication
Networking
Team Work
Self-Management
Planning and Organising
Attention to detail





DESIRABLE



Ambitious
High levels of energy





OTHER REQUIREMENTS


ESSENTIAL



Passport
Driving license
Willingness to travel globally as part of role



About the companyALE is an engineering specialist. The core activity of the group involves engineering solutions for the horizontal and vertical movement of very large individual items.

Our expertise lies in all aspects of heavy lifting and transportation, including specialised cranes, transporters, hydraulic equipment, and barges. The unique nature of our work means that we rely on highly skilled operators and engineers to work on our projects in a safety critical environment.

ALE serve a wide variety of industry sectors worldwide, ranging from power generation to ports, from renewables to oil and gas, and from civil engineering to mining.  We work both onshore and offshore, and in many other challenging environments from high altitude, to desert and even arctic conditions. Our customers include the top global Engineering Procurement and Contracting companies (EPCs), oil and gas companies, NOCs, major infrastructure specialists, governments, ports and other contractors.

Formed in 1983, ALE employs 2,100 people in 40 businesses across the world.  The company has grown tenfold in the last ten years, and is continuing to reach out to new locations and sectors.

Contact Details:
Ale Heavylift
Tel: 0200 000 0000
Contact: Kay Sproulle
Email:

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