Group Marketing Manager

Job Type:
Permanent
Job Sector:
Marketing, PR
Region:
Yorkshire
Location:
Bradford
Salary Description:
Circa �40,000 per annum
Posted:
27/03/2019
Recruiter:
TalentSpa Recuitment
Job Ref:
TD/H/GMM

Group Marketing Manager

Location: Ladywell Mills, BD4

Salary: Circa �40,000 per annum

Hours of Work: Mon-Fri 8:30am-5:30pm

About the Company:

Our client comprises of more than 25 businesses divided into 6 locations. With many based off of the M606 in West Yorkshire, they work closely to continue to build Textile Excellence and a common desire to deliver on this promise.

Reporting to the Group Managing Director this is a full time, permanent role which is key to developing a group wide marketing focus and delivering measurable outcomes from agreed objectives.

Group Marketing Manager Responsibilities:

* Ensure the marketing plan is created in line with the requirements of the business, and the group, and delivered on budget
* Manage agency relationships from creative briefing through to production, ensuring campaigns are delivered on time and within each project budget
* Ensure all marketing activity encompasses the individual identity of the business and also the group dynamic along fixed brand guidelines
* Develop and implement an annual marketing plan in conjunction with sales and individual businesses. This should detail the years activity to meet agreed company objectives
* Implement regular tracking and reporting of activities and spend
* Creation and management of the Company's brand guidelines and ensuring adherence throughout the business
* Proactively manage and develop the corporate websites, defining overall web strategy and then co-ordinating implementation engaging external partners as needed
* Proactively manage all marketing communications activities in both printed media and electronically produced multi-format literature in liaison with design agencies, maintain stock levels and manage all orders
* Manage and maintain all internal marketing information databases
* Coordinate social media activity using appropriate platforms for each company
* Undertake preparation, development and delivery of all marketing activity for events including Trade Shows, Exhibitions, Product launches etc
* Coordinate PR for the group - Local / National press / digital / trade etc
* Monitor and analyse digital marketing activity / results, looking at click through rates, bounce rates etc and using appropriate analysis tools
* Produce quarterly reports to present at the Board detailing activity and outcome from marketing activity in each company

Group Marketing Manager Requirements:

* Qualified to degree level in a marketing related subject
* Previous experience working at a senior level setting the agenda for marketing
* Experience of undertaking a full marketing audit and preparing a detailed plan for delivery
* Full clean UK Driving Licence
* Able to travel within the UK as required

Desired Skills:

* Knowledge and track record of using all marketing communications platforms
* B2B Marketing expert with experience in product sales
* Experience in developing, maintaining and delivering on marketing strategy
* Experience managing marking campaigns across multiple channels
* Budget management
* Team management and development experience.
* Strong commercial awareness
* Ability to drive through change and engage with senior management on the marketing agenda

Group Marketing Manager Benefits:

* Competitive salary
* 25 days holiday plus recognised bank holidays
* 2 x Death in service
* Auto-enrolment pension scheme
* On-site gym facilities
* Free on-site parking

If you feel

Contact Details:
TalentSpa Recuitment
Tel: 0844 8700 926
Contact: .
Email:

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