Marketing & Engagement Manager - Sussex Uni

Job Type:
Permanent
Job Sector:
Unspecified
Region:
South East
Location:
Brighton
Salary Description:
Competitive
Posted:
15/10/2024
Recruiter:
Compass Group
Job Ref:
com/1010/85503001/52685923/SU

We ensure you\'re rewarded for all your hard work, which is why we offer a comprehensive benefits package which includes but is not limited to:Contributory pension schemeGrow your career with our Career Pathways and MyLearning programmesQuick access for you and your immediate family to a Digital GP, and wider healthcare benefitsExclusive travel discounts with TUI, Expedia, Booking.com and many moreSave money on your food shop with discounts on Tesco, Sainsbury\'s, Morrisons and many moreUp to 44% off cinema tickets to enjoy your favourite blockbusterReceive cash rewards every time you spend and use them on a wide range of brandsUn-wind with us with free wellness, mindfulness and exercise classesYou can share all discounts and offers with your friends and familiesOverall Purpose of the RoleDevelop, manage & continuously improve – the co-ordination, communication and execution of a relevant tailored contract marketing plan that drives positive student/consumer engagement, sales and profit through the management of the experience for the students and staff on campus.Key performance indicators will be built around sales and profit growth, average transaction value, participation on campus, and student satisfaction and student engagement.#AD250Key AccountabilitiesDevelopment of a tailored contract marketing plan, meeting the needs of the student base/student groups of the institution, which will include the planning and execution of;A plan to drive participation and growth of the key categories, including programme of activity and promotions, liaising with students and customers to gain insights Delivery of food concepts/pop ups (Centrally developed and 3rd party high street pop ups) to maximise participation, spend and satisfactionActivity to maximise opportunity of events & key dates, University-specific events including Freshers, Open days, Applicant days and graduationDevelop and implement a communication and engagement strategy to support the marketing plan to inform, promote, communicate and continuously engage with the student and staff population, which will include the planning and delivery of;Social media and digital communicationFeedback mechanics, forums and focus groupsCore menu and hospitality launch eventsStudent and staff satisfaction surveysStudent Union & society relationship development, including post graduate, international students, and internshipsMonthly reporting to client on Marketing initiatives within the period.Develop and adopt measurement models to benchmark and monitor the success of all activity in the marketing plan, looking at specific KPI’s around sales, average transaction value, participation satisfaction, and follow up feedback, measure ROI from the engagement activities and report results on a quarterly basis to client and Site Director.EssentialHigh numeric and analytical skillsExcellent verbal and written communication skillsUse of all social media channels to aid communicationsAbility to analyse and evaluate informationDemonstrates Compass values and recognition principlesKnowledge of process and planning tools designed to deliver consistent result to expectations including   i-Design and social apps e.g. CanvaCommercially focussed with ability to measure impact and resultsApproach to analysis of work problems and opportunities that allows commercially sound judgements to be made on timeAbility to quickly gain credibility with key stakeholder groupsAn approach to negotiating and building co-operation that supports organisational goalsDesirableMarketing or Communications based degreeHigh standards and quality drivenA ‘can do’ attitudeAbout UsPart of Compass Group UK&I, Chartwells is the leading provider of catering and support services to the education sector. For over a quarter of a century Chartwells has been focusing on helping those in education to build strong bodies, sharp minds and lead long healthy lives. Every week, Chartwells serves millions of nutritious and delicious meals to pupils and students in primary and secondary schools, academies, independent schools, colleges and universities across the UK.Job Reference: com/1010/85503001/52685923/SUCompass Group UK&I is committed to fostering an environment where every individual can truly be themselves at work and has equal opportunities to advance in their careers. We strive to build a culture that respects and celebrates the unique talents, beliefs, backgrounds, and abilities of all our team members. We want our colleagues to feel valued, empowered to reach their full potential, and to thrive?because diversity is our strength!

Contact Details:
Compass Group
Tel: 0121 457 5566
Contact: Jaskaran Bika
Email:

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